Media Plan Management
Centralized, collaborative, campaign planning
UQube Direct Response simplifies, and centralizes direct response campaign planning, and measurement, providing a comprehensive, structured, and collaborative planning, and analysis environment for your entire marketing team. Internal, and Multi-agency teams create plans within Excel, and easily upload them into UQube or automatically transfer plans from existing systems into UQube via secure feeds at any time interval.
Built-in version controls, plan archiving, and user entry validation ensure accuracy, and efficiency throughout the planning process. Role-based, read/write functionality enables easy access to information specific to the role of the user.
Centralize and simplify collaborative campaign planning
- Plan in Excel and Import into UQube seamlessly
- Accessible 24x7 by all those who need access, regardless of location*
- Know who updated or created what
- No more fumbling though network drives to find the latest version
- No more overwriting someone's work, roll-back to previous versions with version control
- No more waiting for someone to get out of the Excel plan to make updates
- Track key dates for creative, production and delivery with workflow management
- Control who can see and do what
- Auto-feed from multiple databases and planning systems
- Single source for your Direct Mail, Alt Media, Print, Television, and Online schedules
- Test vs. Control Tracking
- Simplified, centralized collaboration among internal team members, agencies, and vendors
- Standardize values and lookup list for channels, creative, offer, category to for clean reporting
To obtain a sample Excel-based media plan, complete the request form.