UQube Marketing Features
UQube simplifies the most common and some of the most complex marketing functions to enable you and your team to focus on marketing strategy and execution, not data aggregation and report generation, empowering you to deliver results that matter.
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800#, URL, Tracking Code Management
Enforces best-practices and cost management around TFN (800#), URLs, Promo Codes, Online Tracking Tags and other tracking codes to ensure marketing reporting is accurate and tracking code costs are minimized. Learn More...
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Cross Channel Reporting
UQube Marketing provides click access to complete, side by side, performance metrics across all of your marketing channels (Alt Media, Direct Mail, Online, TV). Reports and dashbaords include charts, summary, comparision, trending, ranking and banding visualizations. Learn More...
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Call and Sales Forecasting
Systematically link key marketing inputs to response curves and forecast models to deliver forecasts with the click of a button. Learn More...
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Geographical Analysis
Increase sales without increasing cost by focusing geo targeted media on markets that drive sales, versus those markets that under perform, or are over fished. Learn More...
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Media Plan Management
A centralized collaborative environment that adds structure, standards and security to media planning and management. Learn More...
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Offline to Online Reporting
Increase attributed sales to a marketing program by 30% to 40% by tracking offline marketing to online web sales. Learn More...
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Response Curve Management
UQube Response Curve Management takes out the guess work and manual work of evaluating and creating curves. Learn More...
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Sales Allocation
Linking responses and sales to the marketing activity that drove them. Learn More...
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Security
Control who can see and do what with role based security.
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Test vs Control Instant Reporting
Immediate, one-click access to evaluate creative, offer, list and format test again multiple controls.
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UQube PowerSheets ™
Seamlessly go between UQube and Excel using UQube Powersheets - intelligent data aware Excel Spreadsheets so people can still work in the comfort of Excel.
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