May25 Written by:Scott Rakestraw
5/25/2006 3:07 PM
"54% of voters think the idea proposed by Wal-mart and other marketers to build an eBay-based system for auctioning some non-upfront TV inventory is a good one. But 46% say they believe such a system would have a negative effect of the market." - AdAge, May 22, 2006.
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